Furniture Products Using Brochures: It is no secret that it is difficult to be successful in the furniture industry. The competition can be stiff and there are many factors that contribute to your success, including your budget, time constraints, location, etc. However with perseverance and hard work you will find yourself on top of the industry someday! Here are some tips for promoting your product using brochures.
What is a brochure?
A brochure is a piece of printed material that contains information on your furniture company. It can cover all aspects of your business, including things like testimonials, price lists, or even promotional offers.
10 Tips To Promote Your Furniture Products Using Brochures
The best way to promote your furniture products is by using brochures. This will help you reach many people who may not know about your business, or be able to find it on the internet. Brochures are often given out at trade shows and conferences, so they can also serve as a promotional tool for those events. To help you with your promotion, here are the top 10 tips to make the most out of brochures.
1) Make it easy to read.
Your brochure design should be simple. Have plenty of white space, use large fonts, and avoid small details that may not catch the eye easily. You are trying to get people interested in what you have to offer, so keep the design basic so they can find the information they are looking for.
2) Keep colors to a minimum.
When it comes to picking colors for your brochure, you should use simple colors that help the text stand out from the background. A good rule of thumb is to avoid using more than two or three different colors in your entire brochure. If possible, stick with black and white so your content is easy to read.
3) Keep it simple.
You do not want your brochure to look too busy or confusing. You need people to be able to find the information they are looking for, so don’t include too much text or too many images that will draw their attention away from what you are trying to say. To give you an idea, here are some brochure examples from Venngage.
4) Include testimonials.
It is always a good idea to include testimonials from past clients in your brochure. This can make potential customers feel more confident when choosing your products and help close the deal. Testimonials also show that you are established in the industry and will add credibility, so use them whenever possible.
5) Include company history.
People like to know the background of the products they are buying. If you have been in business for many years and have a long list of satisfied customers, include this information in your brochure. This will help step away from your competition and show people that you are here to stay.
6) Have a call-to-action phrase.
Make sure you have some type of call-to-action phrases on your brochure. You want people to do something once they read it, so include details about what they should do next. For example, you can tell them how they can get more information or place an order by calling a certain number or visiting a website.
7) Put the most important information first.
You should place the most important information first on your brochure, right at the top. This will ensure that people can quickly find what they are looking for and decide whether or not they want to read further. Try breaking up text into short paragraphs so it is easy to read too.
8) Keep an eye on the design.
Before presenting your furniture brochure to a client or trade show, you should always print out a few copies and look at them in real life. This is the best way to make sure that all of the information is easy to read and color schemes are going to work. This will save time later if changes need to be made.
9) Make sure it prints well.
In order to maximize the impact that a brochure has, you need to make sure that it looks professional when printed out. It should have clear images and text that will stand out from the background, so show this to your print shop before finalizing anything. This can also determine what kind of paper and color ink you should use.
10) Include contact information.
There is no better way to make sure that your brochure gets the attention of new customers than including a way for them to contact you. You can include your email address, phone number, and social media accounts on the inside or back of the brochure so people remember how to get in touch with you.
11) Use Venngage.
If you’re planning to create a brochure to promote your furniture, use a reliable brochure maker like Venngage; it offers a wide range of professional-looking brochure templates that will surely fit every user’s needs.
Brochures are still a valuable marketing tool. They can be used to promote your business, share your story with customers, or provide information about the new products you offer. Nowadays people like brochure printing because of how quick and convenient it is. But before you print out any brochures for distribution make sure that they look professional when printed out; this includes clear images and text that stand out from the background. You should also keep an eye on what type of paper and color ink you use while designing them so they will come across as more appealing than just black-and-white pages in someone’s hand.
With these tips and a little help from Venngage, you can start promoting your furniture designs in no time.